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Cultural Policy Exchange Workshop Cycle 2013: Strategy & Concepts for Policy Reforms

27 Apr 2013

The Eastern Partnership recognizes the value of cultural cooperation and inter-cultural dialogue as an integral part of all external policies and has underlined the importance of cultural cooperation in addressing political processes and challenges (EU Presidency Conclusions of the European Council of June 2008, paragraph 78). Therefore the Eastern Partnership has called for a specific Eastern Partnership Culture Program that will strengthen the capacity of the cultural sector in the region and enhance the role of culture as a force for reform, promotion of tolerance, and social cohesion.

The Program provides both technical assistance to address specific priority needs of public institutions and the region’s cultural sector, and grants to civil society cultural organizations – profit and non-profit – and national and local institutions for regional cooperation projects. The Program focuses on 6 countries: Belarus, Moldova, Ukraine, Georgia, Armenia and Azerbaijan. It will encompass the entire cultural sector, including cinema and the audiovisual sector, contemporary arts, tangible and intangible heritage, as well as support to heritage conservation projects.

The Program’s Overall Objective is support the role of culture in the region’s sustainable development and promote regional cooperation among public institutions, civil society, cultural and academic organizations in the Eastern Partnership region and with the European Union.

Program’s Specific Objectives:

  • to support and promote cultural policy reforms at the governmental level, build capacities of cultural organizations and improve “professionalization” of the culture sector in the region;
  • to contribute to exchange of information, experience and best practices among cultural operators at the regional level and with the European Union;
  • to support regional initiatives/partnerships, which demonstrate positive cultural contributions to economic development, social inclusion, conflict resolution and intercultural dialogue.

 

The Cultural Policy Exchange Workshop Cycle 2013 is dedicated to strategic thinking and elaboration and assessment of policies and strategies in view of cultural sector reforms. The participants of the Workshop Cycle 2013 were selected through the Open Call for Applications published by RMCBU in the beginning of 2013. As a result of the Call, 153 applications were received from the cultural actors representing national and local authorities and public and private sector. The applicants’ professional activity is related to such sub-domains of culture as: Culture sector at large; Heritage; Visual Arts; Performing Arts; Research\Science; Literature; Tourism; Audio-visual; Education;Creative Industries.

All in all 42 professionals from the 6 EaP countries will be trained in 2013 during 3 workshops of the Cycle 2013. As the main focus of the Workshop Cycle 2013 is on strategy and policy elaboration workshop one of the main criteria was that submitted projects had to comply with this main focus. Therefore, eligible workshop projects consists of draft concepts for culture sector or sub-sector strategies or policies or laws proposed for development through the workshops or such existing documents proposed for revision and assessment through the workshops, as well as projects on regional cooperation of cultural actors of the EaP countries.A part of the time will be allocated to work on projects during the three workshops. Between the workshops consultancy will be also provided to enable participants to finalize their projects.

The first workshop “Creating Tomorrow Today” was held in Chisinau, Moldova 17-20 April 2013. The program covered topics such as:

- National approaches to cultural strategies;
- Strategic development and management in the cultural sector;
- Tools for strategic analysis;
- Cultural sector and external macro and micro-environment;
- Regional and local cultural planning and resource mapping;
- Assessment and indicators for cultural policies and strategies.

The work was very interactive, combining lectures, presentations and work in smaller groups.The selection of participants was brilliant: they all are experienced, knowledgeable, ready to contribute to the policy reforms of their countries in the future. The overall energy and enthusiasm was amazing. We learned, exchanged ideas, developed projects, looking at policy dimensions and the need of reforms in the cultural sector in the 6 targeted countries. We tried theoretical frameworks and concepts into real practical cases, coming from diverse fields of arts and culture.

I feel privileged to be the lead trainer in this important initiative.
I hope we will continue in the same productive way during the next workshop in Georgia, coming soon!
 
 

Strategic Management in the Arts: Featured by The Suburban

16 Apr 2013

The Suburban, Montreal

March 27th, 2013

From inspiration to creation, making art is far removed from conducting business. But when it comes to making a living from making art, business know-how becomes just as important as aesthetic intuition and artistic creation.

With federal arts budgets and external funding for the arts being slashed worldwide, artists are increasingly required to perform double duty, acting as both cultural interpreters and salespeople. Few are the individuals, however, who naturally boast both skillsets. That can be remedied with the help of a new book by Lidia Varbanova, assistant professor of management at Concordia University’s  John Molson School of Business, which provides a roadmap for artists and arts organizations struggling to thrive.

Strategic Management in the Arts, just published by Routledge, provides a comprehensive overview of the management strategies and tools needed by organizations in the art and culture sector. Varbanova looks at the unique characteristics of these organizations in order to show readers how to tailor a strategic plan to help them meet their long-term objectives.

“Strategic management is an essential element that drives an organization’s success, yet many cultural organizations have yet to apply strategic thinking and entrepreneurial actions within the management functions,” she explains. The book is aimed at university professors, instructors, lecturers and students in strategy, cultural administration and arts management programs worldwide. Notes Varbanova, “this is also a useful reading for arts managers, cultural administrators, arts entrepreneurs, board members, project leaders and business managers in the arts who need step-by-step guidance in the process of strategic management and a fresh approach in elaboration of a strategic plan.”

In order to produce Strategic Management in the Arts, Varbanova undertook the review and analysis of over 350 theoretical resources and selected 16 case studies in countries around the world, including Canada. “The qualitative research forms the backbone of the book’s findings and is based on a series of questionnaires and interviews with 90 arts managers, experts, scholars and cultural professionals from Europe, Canada and Asia,” she explains. “These cases and examples illustrate the complexity of managing diverse arts organizations strategically by applying elements of innovation and organizational entrepreneurship, or what is called intrapreneurship.”

Varbanova thinks that artists especially will benefit from reading Strategic Management in the Arts. “This book will help artists shift their minds from creative processes to the pragmatic language of management, marketing and economics. That way, they can learn how to run their organizations and projects efficiently and sustainable in the long term, keeping in mind the importance of money and markets in the field of the arts today.”

You can buy the book from Amazon.com: http://www.amazon.ca/Strategic-Management-Arts-Lidia-Varbanova/dp/0415530032 or other online book shops: just browse and find the best option!

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The Suburban was founded on March 1, 1963 in Sophie Wollock’s basement on Davies Avenue in Côte St. Luc. Wollock vowed that the paper would be uncompromising in reporting the news and getting the truth out to the public. The Suburban has won numerous Quebec, Canada-wide and international awards for its top-notch editorials, news coverage, sports reporting, photography, opinions, community activism, feature stories and editorial cartooning. Today, The Suburban has a print circulation of 145,000 copies and is the largest English-language weekly in Quebec.

 

 
 

Roundtable to Discuss Lidia Varbanova’s Book

26 Mar 2013

Lidia Varbanova 'Strategic Management in the Arts' Roundtable

Strategic management is an essential element that drives an organization’s success, yet many cultural organizations struggle to apply strategic thinking and entrepreneurial actions when it comes to day-to-day operations.

In her new book, Strategic Management in the Arts, published by Routledge, Concordia management lecturer Lidia Varbanova looks at the unique characteristics of organizations in the arts and culture sector and proposes groundbreaking solutions to help ensure they thrive.

On Wednesday, March 27, Varbanova will be joined by Concordia contemporary dance professor Silvy Panet-Raymond for a public discussion on how to tailor a strategic plan to arts and culture organizations in order to meet their unique objectives.

John Hobday, a long-time leader in arts management, broadcasting, philanthropy, corporate sponsorship and cultural advocacy, will also participate in the discussion, which is open to all.

A separate event celebrating the launch of Strategic Management in the Arts will be held at Chapters bookstore (1171 Ste. Catherine Street West, Montreal) on Friday, March 29, from 5 to 9 p.m. Lidia Varbanova will be on hand to sign copies of her book and talk more about the subject.

http://johnmolson.concordia.ca/en/component/content/article/96-jmsb-news/2443-roundtable-to-discuss-lidia-varbanovas-book

Events Information

Roundtable
Date: Wednesday, March 27, 2013
Time: 5:30 p.m.
Where: Engineering, Computer Science and Visual Arts Integrated Complex – Room EV 1.165
1515 Ste. Catherine West, Montreal, Quebec
Chapters Launch
Date: Friday, March 29, 2013
Time: 5 to 9 p.m.
Where: Chapters bookstore
1171 Ste. Catherine Street West, Montreal, Quebec

 

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