As a consultant and educator,
I travel the world to change it for the better!

Our collaborative encounters will motivate and inspire you
to be a happy professional in the arts, creative industries and beyond
in an international, strategic and entrepreneurial context.

My Uniqueness

Motivating

“One-shot” professional coaching and intense masterclasses that help you to undertake positive changes in your professional life

Interactivity

Engaging and inspiring audiences and participants in public speaking and teaching

Structural approach

Analytical and research skills in consulting on diverse businesses: strategic plans leading to elaboration of clear, logical and well-structured documents

Balanced approach

Well thought-out combination between theory, research and practice in consulting and teaching practice

International coverage

Extensive international experience and rich network of professionals in over 55 countries

Personalized

Sharing short examples from my international experiences and happy life in coaching, moderating and public presentations

Benefits from Our Meeting (Online or Offline):

Understand the basics of strategies, management and entrepreneurship in the arts

Get practical advice and tips

Get motivated and inspired

Think and act “outside of the box”

Find your “happy zone” in a strategic context

“Walk the talk”- start your creative enterprise

Manage your creative organisation in a sustainable mode

Raise funds and gain visibility

Expand internationally

Find partners, colleagues & friends in a targeted country

Services

I work with organisations and people who want to be strategic,
entrepreneurial and innovative

Masterclasses & Training

Choose an online Masterclass on strategy, management or entrepreneurship in the arts, or with your input we can customize your training

Consulting & Research

Lift up your creative organisation and position it in a strategic, collaborative and international context

 

Coaching

 Be the Changemaker of your life and be happy and fulfilled with of what you do professionally

Speaker & Moderator

Let’s inspire your audiences, motivate your team or find the creative potential of your Board

 

Books

Learn and advance in the field of strategy, management and entrepreneurship in the arts, culture and creative industries

International Network

Countries visited for professional reasons and international network of colleagues and friends

Latest Interviews, Videos & Features

Invited Presentations

  • Mon
    23
    Oct
    2017
    Fri
    27
    Oct
    2017

    Visiting Professor

    Vilnius, Lithuania

    Lithuanian Music and Theatre Academy

    Module on Strategic Management and Entrepreneurship

  • Mon
    30
    Oct
    2017
    Wed
    01
    Nov
    2017

    Visiting Professor

    Almaty, Kazakhstan

    Digital Arts and Digital Marketing

  • Thu
    02
    Nov
    2017
    Sun
    05
    Nov
    2017

    Visiting Lecturer & Mentor

    Sofia, Bulgaria

    Intensive Academy "Entrepreneurship in the Arts"

     

  • Mon
    06
    Nov
    2017
    Wed
    08
    Nov
    2017

    Visiting Professor

    Sofia, Bulgaria

    National Academy for Theatre and Film Studies

    Module on International Entrepreneurship and Strategic Management in the Performing Arts

  • Mon
    13
    Nov
    2017
    Fri
    17
    Nov
    2017

    Visiting Professor

    Belgrade, Serbia

    Module on Strategic Management and Marketing in Arts and Culture

    MA in Cultural Policy and Management (UNESCO Chair)

     

See the list of selected previous invitations as a keynote speaker, public presenter or session moderator

Happy Stories

“Lidia has extraordinary international knowledge, vision and experience that add sparks of brilliance in every professional challenge she undertakes. I have known her for over 20 years now and through our collaboration she has always impressed me with her depth of vision in cultural policy and cultural management matters. We are now honoured to have her as an active member of the Board of the International Institute of Gastronomy, Culture, Arts and Tourism.” (August, 2016)
Dr. Diane DoddExecutive Director
International Institute of Gastronomy, Culture, Arts and Tourism IGCAT
“Lidia's targeted and intense masterclasses on international cultural cooperation, strategic planning, entrepreneurship, project leadership and other areas are always greatly appreciated by the participants. Her capacity to analyze, connect theoretical discourse with cultural practice and cultural issues with social development makes her an invaluable member of our international team.”
Chris TorchSenior Associate
Intercult
Stockholm, Sweden
Program Director
Rijeka 2020 - European Capital of Culture
“What Prof. Varbanova has given me was more than knowledge. She has given me guidance, direction and inspiration, optimism and motivation on the path of my personal and professional development.”
Marija Gajic Professor and Marketing Manager
The Institute for Foreign Languages
Belgrade, Serbia

Partners & Networks: